- Why do I need THE WICKED? The Wicked protects your hair from heat damage while creating the perfect long-lasting sexy waves or shiny straight styles– wickedly beautiful.
- Why does THE WICKED rock? ThermaTru™ Ceramic Technology mends the hair and provides constant, even heat to design come-hither waves and glossy straight styles.
- What other features make THE WICKED a must-have? ThermaTru™ Ceramic Technology provides 375 °F heat | Infrared Rays repair the hair while you style | Rapid heat-up satisfies your need for immediate gratification | Single pass technology | Plus the Sultra Standards*